The company will open a new store

Micki Leksaker (Micki Toys) will close its factory store in Gemla. Before the Christmas holidays they have a sale in the store and at the end of the year the idea is that the store will close. But in 2020, Micki Leksaker will open a new store in a new vintage. It will be more of an outlet store.

– We are closing a format to open a store in a different format in 2020. We will go even more to a factory outlet compared to this store, which has sometimes been seen as a regular store. We want to get better offers, says Jonas Aronsson, CEO of Micki Leksaker AB.

Micki Leksaker has different ideas for the new store, but not much is decided yet. The store will not be where the current factory store has been since the lease was terminated. However, no new premises are found.

– We are a company with a long history and have been around for 75 years. Now we are entering the next 75 years of experience and expertise that we have accumulated. We will make several changes with Micki Toys in the future, says Jonas Aronsson, CEO of Micki Leksaker AB.